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WildFlower
Wildflower Cases is a woman-owned and operated iPhone accessory company in Los Angeles California. Each exclusively and limited edition fashion iPhone accessory is designed by founder Michelle Carlson and her two daughters, Devon and Sydney Carlson
+4X
increase in
conversion volume.
THEIR GOALS
Scale and Grow Google Conversion Volume
below their CPA target
THEIR SUCCESS
To Increase Google conversions for the iPhone fashion accessory, we leveraged single keyword ad groups across brands and non-brand to scale the account. We paired this strategy with Google shopping which ultimately drove 4X conversion volume while staying below Wildflowers goal CPA.
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